Matt Smith | Associate Creative Director
Ogilvy & Mather
ACD / Experiential design | 2015 -
Worked with an amazing team of creatives to develop innovative ideas and execute complex projects for the IBM and Watson. Helped launch two IBM global brand platforms "You to the power of IBM" and "outthink" both focus on IBM Watson and artificial intelligence.
ACD | 2015
Designed responsive website for the United States Tennis Association USTA.
Heartbeat ideas / Saatchi & Saatchi
Sr Art Director | 2014 - 2015
Art direction and design for large scale integrated campaigns, web enabled experiences, mobile/tablet, and traditional advertising mediums. Clients: Novartis, Bydureon, Galderma, Horizant, Sandostatin
Sr Art Director | 2013 - 2014
Concept and creation of The Reinvention Project for Valvoline, a cutting edge consumer challenge with NASCAR legends Jimmie Johnson and Dale Earnhardt Jr. and Hendrick Motorsport. Other work includes web and mobile design for Charter Communications, Chevron and TIME.
Weiden & Kennedy
Art & Creative Direction | 2013
Designed and developed a series of real time dynamically updated digital ads for ESPN Sports Center. I also provided art direction and interface design for the ESPN Fantasy Football toolkit.
Sr Art Director | 2011 - 2013
Art direction for the Visa Olympics “Go World” campaign which led to Visa collecting more than 60 million cheers from fans worldwide and 25.7 million views of its commercials. Clients: Visa, Emirates Airlines, CITI, Cognizant, Depuy and Gillette.
The VIA Agency
Sr Art Director | 2011
Art direction for Friendly’s, Klondike Ice cream and The Via agency.
Sr Art Director | 2009 - 2011
Design lead on projects for Snickers, M&M’s, Lowe’s, GE, FedEx, Arby’s, Monster and Starbucks.
Art Director | 2008
Art direction for the new M&M’s web site. Site design for Pepperidge Farms and Swanson.
Art Director | 2007 - 2008
Art direction for Intel's launch of the "Multiply" campaign, global web site redesign. Websites and digital ad campaigns for Mobil, MasterCard, Wendy’s and US Army.
Motion Graphics, Flash | 2006 - 2007
Clients included Bank of America, Sirius radio
Previously worked with these nice folks: Arnold, Ogilvy, Tribal DDB, Draft, JWT, Dogmatic, Euro RSCG
BFA - SVA The School of Visual Arts